Nativa Regenerative Wool
Give a warm welcome to our latest collection of better sweaters
Made with 100% traceable, regeneratively grown NATIVA™ wool. Unlike conventional wool, which has a big carbon footprint and can lead to overgrazing, NATIVA™ wool is made in a way that works with nature instead of against it.

It all starts with happy sheep on farms like La Magdelena in Uruguay, a transitional regenerative farm where we source our wool. La Magdalena prioritizes animal welfare and uses regenerative practices that result in more biodiversity, healthier soil, and land that’s better at storing carbon.
NATIVA™ wool is also 100% traceable through fancy blockchain technology, and 100% recyclable by us. All of this supports our big sustainability initiatives, keeps sheep happy, and makes a really great sweater.

Plus a bunch of really happy sheep